St. Pete is also known as “Florida’s Sunshine City.” So, where do you go for all of your sunshine and water sports needs? Reno Beach Surf Shop (www.renobeach.com), of course! Established in 1982 and Owned by St. Pete native Jon Reno Labudde, or Jonny Reno, this is St. Pete’s premier surf shop for living the Florida lifestyle.
What should you expect when you walk into this shop? From the shabby-chic coastal store front which displays paddleboards, surfboards, and even a kayak; to the awesome surfer girl who greets you at the entrance; you will be sure to find exactly what you’re looking for, but your shopping experience will be exciting and fun.
Reno Beach carries a massive collection of women’s bikinis. Massive, meaning walls covered in all of the brands and styles you want from the ceiling to the floor! You’ll see everything from adorable sundresses, cute kids apparel, flip-flops and shoes for the whole family, and of course cool clothing for any dude too.
Not looking for clothing, shoes, or accessories? You’re still in the right place. This shop has over 75 boards and all of the wheels and parts you need for a smooth ride in the “Bat Cave Skate Shop.” Ready to ride a bicycle that will get you through pretty much any terrain with ease? Choose from their selection of Fat Sand Bikes. The tires are beyond impressive and you can pick a color that fits your personality.
Are you more of a water buff? You got it, still in the right place! The shop has a radical selection of surfboards, paddle boards, and all of the accessories you need to go with them, such as leashes, traction pads, rashies, and more!
The Florida sun is powerful, so they encourage you to keep your skin protected. Reno Beach has a cool selection of sunglasses, UV protection apparel, hats, and a wide variety of sunscreen.
You will see entertaining beach toys for kids and adults, which include volleyballs, floaties, and even ukuleles for the musically inclined. While you’re there, why not pick up a little St. Pete souvenir magnet?
If you’re in Downtown St. Pete, there’s no question on where to go for all of your surf, skate, and beach needs. Be sure to visit Reno Beach Surf Shop to truly experience a surf shop with cool vibes, great customer service, and products that will inspire you to get out on the water and see the city from a different view!
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1031 4th St N., St. Petersburg, FL 33701
Monday – Friday: 1pm – 6pm
Saturday: 9am – 7pm
Sunday: 11am – 4pm